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Marlon Bearando
"The Wild One"

made by: North American Bear Company
(see below)
Very Important Bears

designed by:Barbara Isenberg

date: 1990-93

construction: dark aqua stuffed plush
in elastic waist blue jeans, black letherette biker jacket (with silver zippers, belt buckle, snaps and white scull and cross bones on back), white t-shirt, dark gray twill cap with black leatherette bill trimmed with silver chain

size: 21" long

price: $75
MINT, with MINT black-white-red name tag (zipper decor)

packing/delivery: $7.50 flat rate

NABCO Promo Picture

Teddy J. Bear wants you to know that you can
pass the word you've found the VIB BAD BOY -- star of "The Wild One", Marlon Bearando!

The North American Bear Company (NABCO) was formed in 1979 out of one monther's frustration in not finding the right toys for her young son. Barbara Isenberg, who is still NABCO's chief designer, teamed up with her brother and a fashion designer friend to make teddy bears different from anything that was currently available. Their goal was to produce teddies with appeal to adults as well as children, offering both unique designs and high quality.

The inital NABCO line was the Very Important Bears (VIB's). Using her English literature background, Barbara developed pun-ny names for these colorful 20" velour bears which were dressed appropriatly. The first VIB, Douglas Bearbanks, was based on the legendary silent film star. He was released in 1980. Scarlett O'Beara, Chef Bearnaise and Amelia Bearheart followed that same year. Each VIB was retired, usually in 3 to 4 years, to make room for new introductions. The line was discontinued after Miss Mlle N Ium in 1999. All the VIB's are popular with collectors. Amelia, in pristine mint condition sold for over $1,500 in 2002.

Most North American Bear Company products appearing in our catalog came to 'Everything Teddy Bears' from collectors sales and estate sales. There are a few which were purchased from store closings. In all cases, we have attempted to research the original costumes and 'go-withs' and note any missing items. Presence and/or condition of the original name/series tag is also noted.

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